Founded in 1973, East Coast Batik Sdn. Bhd., widely recognized as Batik CHONG, is a heritage batik manufacturer and boutique located in Kampung Talak, Kelantan. As a long-standing institution in Malaysia’s East Coast textile industry, the family-run business is known for preserving traditional batik craftsmanship while offering visitors a deeper cultural understanding of this iconic Malay art form.
Batik CHONG specializes in two time-honored techniques: hand-drawn batik (batik canting) and block printing (batik cap). Skilled artisans use natural fiber textiles to create intricate patterns, often inspired by flora, fauna, and local motifs. The boutique showcases a wide selection of products, including batik textiles, apparel, home decor, and handcrafted souvenirs, all produced on-site.
The factory and showroom are open to visitors, with guided tours and hands-on workshops available for those interested in learning batik-making techniques. Set in a tranquil village atmosphere about 15 minutes from Kota Bharu, the site is accessible by private car with ample parking.
Batik CHONG offers a culturally enriching experience for travelers seeking insight into Kelantanese heritage, making it an ideal stop for families, school groups, and craft enthusiasts.
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Subcategory: Shopping & Market
Tags: shopping And Market, souvenir
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Tours & experiences
Explore different ways to experience this area.
Monday
9:00 AM - 5:00 PM
Tuesday
9:00 AM - 5:00 PM
Wednesday
9:00 AM - 5:00 PM
Thursday
9:00 AM - 5:00 PM
Friday
9:00 AM - 5:00 PM
Saturday
9:00 AM - 5:00 PM
Sunday
CLOSED
Price
Free entrance
Transport
Parking
Free on-site parking for private vehicles and small tour buses.
Established in 1973; family-operated for over 50 years
Hand-drawn and block-printed batik techniques
Artisans trained in traditional Kelantanese styles
Wide range of batik textiles, garments, and gifts
Interactive workshops available for tourists
1
Do I need to book workshops in advance?
Do I need to book workshops in advance?
What language is spoken?
Malay and English.
Are group visits allowed?
Yes, with prior arrangement.
Can products be shipped internationally?
Yes, shipping services are available
Managed by
East Coast Batik
Organization type
Private
+60 9 774 2889